Here's the trailer itself, chock full of bicycling kids. On the downside, all of the grownups drive cars, except for some "crazy" old man who is not in the trailer.
What have other movies taught us about bicycles, cars, and community? What kind of images are today's movies sending?
I have noticed, by the way, that TV commercials almost always feature walkable, bicycle-friendly streetscapes, unless they are advertising a car or car-related product (insurance, drive-through service). Pay attention to this some time - apparently livable communities sell!
Interesting point about livable communities - I've noticed lately that even many car commercials feature such scenery.
ReplyDeleteLove Now and Then! I remember Christina Ricci especially :)
I love Regions Bank and Kaiser Permanente solely for the fact that they use bicycles in their ads; Audi, however, is dead to me, for portraying bicycling as difficult and demeaning.
ReplyDeleteI came a while ago across an apparently now-defunct blog, Bicycles and Popular Culture. It catalogues in critical narrative the way in which bicycles are always associated in television and films with losers or perverts.
Oh I loved this movie! Thanks for sharing. :)
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